Re-branding a Car Retail Giant

Vertu Motors are one of the UKs Leading Car Retailers with a revenue of almost 5 Billion. The brands are Scottish Dealership Macklin Motors, Bristol Street Motors and the Vertu brand itself, which has now become the sole marque for the Group. The BlackArtsCo have worked across all Group Companies and have developed and impemented the new Vertu identity in Communications, Retail as well as with Sports Sponsorship Projects and Coop Live in Manchester

Large LED screens within Co-op Live showcasing CGI animations

EPL Vertu Trophy for Sky TV and stadium screens

Launch night at Co-op Live Manchester