Car retail
giant rebrand

gathers pace.

Vertu Motors are one of the UKs Leading Car Retailers with an annual revenue of almost £5 Billion. It’s brands are Scottish Dealership Macklin Motors, Bristol Street Motors and the Vertu brand itself, which has now become the sole marque for the Group. The BlackArtsCo have worked across all Group Companies and have developed and impemented the new Vertu identity in Communications, Retail as well as with Sports Sponsorship Projects and Coop Live in Manchester.

Tom Webber gets creative!

Song writer, singer and live musician Tom Webber, has moved to creative film making with the ideas for the promo of his latest single ‘Taurus’. This will be Tom’s first release on a major label. The film was shot and edited by The Black Arts Co.

LONDON • ROYAL LEAMINGTON SPA

The BlackArtsCo. agree deal with one of the only ethical AI companies

Voice-Swap creates and deploys AI voice technology for creative industries in collaboration with world-leading voiceover talent, ensuring the highest quality outputs, an ethical data audit trail and compensation for the voice owners. This means The Black Arts Co. and its clients can safely adopt this technology and be in control of its utilisation.

Welcome to the Guitar that started it all.

This Gibson ES5 was made famous by one of the most influential Blues Musicians of all time, T Bone Walker. This story is followed by appreciation of both the guitar and it’s original owner and comes from one of Britain’s current and most highly regarded guitarists, Little Barrie. 

Watch this BlackArtsCo film now.

A positive snowstorm of social media as global data hits 2.5 quintillion Mbs every single day.

A Quintillion is a staggering 1 Billion Billions. This is the amount of data that is created every single day by personal and commercial posts on social platforms. They are becoming increasingly difficult to see, but coupled with well thought out experiential and conventional marketing, can still be effective.

The remarkable return of the CD, both the compact disc and the multimillion CD selling Craig David.

2025 signals the return of the CD with the Compact Disc Music format, adopted by the Millennials and Gen Zs. It also sees a tour from the legendary Craig David across the Country with venues from Manchester’s’ Coop Live through to the  O2 in London. 

Mick gets nicked!

I can’t get no satisfaction..but I can get a speeding ticket. A view of Mick Jagger in 1975 outside our office at 81 Gt Titchfield Street

Homecoming Hero

Ryan Hadley, a mere 2 months from a major though highly successful 15 hour operation returned on the 17th March for light duties before taking over the role of Batman in his attempt to save the world

The long commute

The change of the Midlands office to the charming Old Stables in Blackdown Warwickshire has had many advantages but it has problems too and Ian’s commute is now over a minute in the morning and the same after work. As usual he has taken it rather stoically and looks forward to it. Amanda and Ryan’s remain around the four hour mark each which they too are delighted to do.

Memory Lane

The Black Arts can claim the longest ever duration on a TV Ad as their F1 identifier for Channel 4 stayed live as the Stations system froze it for 46 minutes

Watch for more of these No1s

Learn. Create. Deliver.

We are a Creative Agency that plans and delivers our ideas, founded solely on brand fame and sales effectiveness.

A Crocodile in the River Avon in Bristol leads to a quadrupling of beer sales.

We have created numerous brand and advertising campaigns that have garnered incredible results through the years. They have been instrumental in helping Companies increase not only Brand awareness but above all increased loyalty and market-share.
Watch our selection of these projects below.

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  • Bristol Croc - A Tall Tale in the heart of Bristol - With Butcombe Brewery

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  • Challenging consumer perceptions of a discount retailer

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  • Trending No.1 on Twitter for over 36 hours

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  • Changing the way the world thinks about beer

    See it

  • ADVERTISING - Beer is good for you!

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  • Elevating a brand's image in a very difficult market sector

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  • Increasing the sales of an iconic British brand by over 600%

    See it

  • Most successful C4 sponsorship idents of all time

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  • Making a charity very famous for a very, very famous patron

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  • Creating a tiny budget advertising campaign that delivered so much

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Paving the way for ever for global premium beers

We create visual assets from TV Commercials & Digital Media to Brand and Content Films, all delivered by our team of Researchers, Producers, Art Directors, VFX & CGI Artists and Film Directors. They are edited at our suite in London’s West End whilst Project Managers co-ordinate film & music rights whilst clearing your work for transmission.
Watch our wide range of projects below.

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  • Heroing the people and passions that strengthen the brand

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  • Using humour to capture the attention of a worried nation

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  • Casting a younger than expected kitchen crew for charity

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  • Emphasising the detail of quality within a brand

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  • Returning a creative solution in record time for an on-air deadline

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  • Turning derogatory terminology to empower & educate

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  • Pointing fun at the stereotypes to display a quality alternative

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  • Cleaning up Advertising on Television.

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  • Paving the way for ever for global premium beers

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  • Celebrating Jamie Vardy's record breaking goal run

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  • Podcasting motorsport with a remarkable response

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  • Examining the effects of mental health in football

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  • Co-op rapidly re-inventing itself, showcasing partners with many content films.

    See it

  • This is the story of the most played Goalkeeper of all time.

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  • Serving local communities in Queens, Manhattan and Miami

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  • Paving the way for partners and suppliers of the Co-op

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  • A look at the video content showreel - 2023

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  • A day in the life of the largest port in Britain

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  • Showcasing the beautiful scenery and heritage that envelops the former home of the legendary artist

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  • Looking back at some of our favourite films

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  • A Love Lane Story

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  • Snow Bird

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  • Exclusive to Scotland

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  • The Guitar that started it all

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  • Manchester & Music

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  • TV & Film Reel 2024

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Creating a giant rain forest in the centre of Manchester.

We pride ourselves on our ability to originate, develop and bring to life immersive live & and experiential Events. With many years’ experience, our in-house team, with freelance support, have created numerous live events and industry changing experientials that have redefined the sector and inspired brands, consumers & their employees alike.
Watch our wide range of projects below.

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  • Creating a giant rain forest in the centre of Manchester

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  • Dropping 3M poppy petals to honour all those we have lost

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  • Launching a key part of London's heritage

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  • Inventing the Europe's first pop-up shop in Knightsbridge London

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  • Delighting diners at Shoreditch's most surprising restraunt

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  • Celebrating both the heritage & modernity of the Co-op

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  • Organising the most famous catwalk of all time

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  • Initiating a dialogue on mental health in football

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  • Transporting a brand to where the customers are

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  • Reviving the PFA awards - Highlights from the last show before COVID-19

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  • A Foamy start to the 2002 BAFTA Film Awards

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  • Co-op Live screens

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With our in-house team of graphic designers, and some of the most talented freelance photographers, we pride ourselves on our ability to help brands evolve and stand out in an increasingly crowded marketplace.
Watch our selection of these projects below.

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  • PHOTOGRAPHY - Samuel L Jackson for One For The Boys

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  • PHOTOGRAPHY - The Countess for Peroni Nastro Azzurro

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  • HOLOGRAM ANIMATION - For Battersea Power Station

    See it

  • PACKAGING - Love Lane Brewery

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  • PHOTOGRAPHY - The Boxer for Meantime Brewing Co.

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  • POINT OF SALE - For IQOS PMI

    See it

  • ADVERTISING - For Norton Motorcycles

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  • PACKAGING - For LDN CRU

    See it

  • ILLUSTRATION - Co-op at UK Festivals

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  • ART DIRECTION - Taking an iconic brand to the South of France

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  • BRAND DEVELOPMENT - UK Fusion Energy Authority

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Bringing a little love to a subject most men fear

Working for charities over the years has always been close to our hearts. Creating impactful work that helps change and improve people’s lives has always been paramount in our thinking. We love developing creative ideas and executing them to help raise both awareness and funds for the very best, and most effective, Charitable causes.
Watch some our work below.

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  • Giving valuable time to support heroes and their families

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  • Bringing a little love to a subject that most men fear

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  • Letting little ones tell the story of children who are in need of help

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  • Making London look up to the skies in memory of heroes

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  • Showcasing some of the charities we have worked with in one showreel

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  • Taking time to give those with a tough start a chance to change their direction

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  • Bringing the two most famous people in the world together for charity

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  • Celebrating the 10th Anniversary of an amazing charity

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How to discover a star in your company

Music has been an integral part of our journey at the Black Arts Co. From live performances and TV adverts, to global stars and rising stars, we have been a part of it all.  Our founder Ian started in the music industry, and worked with bands such as Hot Chocolate.

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  • Tom Webber - Starbucks to Stardom

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  • Gregory Porter - A Jazz Icon

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  • Jimi Hendrix Returns to Woodstock

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  • Starstruck - How to discover a star in your company

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  • On track - Black Arts Co. in music, films and TV commercials

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  • First love - Black Arts Co. love of music

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  • The Black Arts go Live - Working with music artists over the years

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  • Mario Biondi - Top 10 hit in Peroni homeland

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  • Space Time Traveller

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